FIND PMF, SAVE THE PLANET

💚Climate PMF Newsletter:
recent posts
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Is your product truly scalable?
“Big problem, big market” isn’t enough. The top risk to PMF is use case scalability— a re-frame of product scalability.
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ICP adjacent is not ICP
Listening to ICP adjacent customers is like trying to action personal development feedback from an ex lover or bad boss.
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Founder Q&A: design programs
3 really good questions about design partner programs I always get from climate founders in the trenches.
Unscripted reactions from climate founders and thought leaders experiencing my PMF 2.0 approach
“Peter’s approach to PMF cuts through the bullshit.”
Bruce Falck
Founder & CEO at Halcyon
Energy Information Data Platform
Seed, $10.8M Raised
“I’ve introduced Peter to many True Portfolio founders and witnessed the deep value these relationships have fostered in achieving stronger PMF.”
Priscilla Tyler
VP at True Ventures
Climate Focus, Seed & Series A Investments
$3.8B AUM
“The PMF coaching Peter provides is invaluable.”
Ben Peddie
Founder & CTO at Emitwise
Supply Chain Decarbonization Platform
Series A, $17M Raised